Skoda Auto India forays the used car market with Certified Pre-Owned progra
Date: 07 Oct 2020
Skoda
Auto India has introduced the Certified Pre-Owned programme. The used car
offered under this programme will include an exclusive range of handpicked
vehicles meticulously assessed by trained professionals.
These
handpicked vehicles would have gone through a comprehensive set of 160 plus
points of inspection, and wherever necessitated restored to past glory using
genuine parts and accessories.
Skoda
Auto India vehicles bought under the 'Certified Pre-Owned' programme will come
with a manufacturer backed warranty that spans over a time frame of up to 24
months or 150,000 kilometres (whichever is earlier). The designated programme
will also house automobiles that do not don the Skoda badge and can be
purchased, nonetheless, with a warranty that spans over a timeframe of up to 12
months or 15,000 kilometres.
Moreover,
customers can trade in their old car (that may or may not be a Skoda Auto
offering), and be rewarded with attractive exchange bonuses for the purchase of
a new Skoda Auto vehicle: a range of executive sedans, SUVs, and of course the
RS.
The
launch campaign, additionally, witnessed the commencement of operations at nine
strategic centres, encompassing Mumbai, Delhi (NCR), Coimbatore, Jaipur,
Ahmedabad, Surat, Vadodara, Hyderabad, and Goa, before a nationwide rollout in
the subsequent phase, over a timeframe of the next 12 months, as part of the
‘INDIA 2.0’ project.
Zac
Hollis, Brand Director Skoda Auto India, said, “The used car business, in
India, has registered multi fold growth over the past many years. We have also
identified an innate demand among pre-owned car buyers for Skoda Auto products
owing to its superior built quality, outstanding reliability, and impeccable
craftsmanship. With 'Certified Pre-Owned', we venture into the highly lucrative
used car market and open up a new chapter in Skoda Auto’s growth story in
India.”
Skoda
'Certified Pre-Owned' car owners may opt for emergency roadside assistance
available 24 hours a day, 365 days a year.